Why you Procrastinate and Why Self-Love is the Antidote 

You want to grow your business & brand. Right? Well, that means that you need to nourish your self-love as well. There simply is NO way around it.  Also, it's the easiest way to deal with procrastination.


+ Example1. You want want to ask € 1,500 for your amazing program ... But your self-doubt is stronger than your self-love. So instead of happily and confidently saying: "It is € 1,500", you talk yourself out of that price and price it down for € 497,-

And it makes you sick to your stomach, because you just know that price is so wrong!

+ Example 2. You have such an amazing idea. In your head you have figured it all out. Oh my! It's going to be so great. But one morning you wake up and all you feel is that heavy feeling of fear. Fuck, what if it doesn't work? What if someone else has already done it? What if nobody likes it?

And your fear transforms your entire body into stone. Voila! That's the reason you're procrastinating. It's just good, old plain fear.

+ Example 3. You have invested in a 'Sure Thing' kind of program. Thousands have followed it. You have friends who bought it, they took actions and Woooohooo! money and clients galore. So you decide it's your time and you jump!

However in the second week a nasty monster creeps into my mind and heart.

The ugly monster of self-criticism.

It tells you that your offer is nowhere good enough. Your list is too small, you are too lame, your idea sucks, money will never come to you . . . bla bla bla and you never implement anything.

Listen, it's okay.

Not even the most sophisticated strategy and systems in the world can help reach your next goal: - a 10.000 dollar launch, 2 new amazing clients, or your book finished - when you don't fully and totally love yourself

Again... Why?

Because you have been listening to this inner voice all your life:
"You stupid woman! Why have you still not reached your next level? I'm SO disappointed in you."

We have never properly nurtured this voice:
"It's okay. You got this. I truly and totally believe in you. Look at you! I love you so much . No matter the outcome I'm proud of you. Here's a big hug for you".

Entrepreneurship without self-love is like climbing a really steep mountain without any gear. You might - or nor - get there, but you will be beaten, bruised, and dead tired.

Self-love is your super-duper gear, It helps you reach the summit with a smile on your face (mental picture: you + big smile + selfie + #madeittothesummit)

As a self-love advocate, it's my deepest wish to help you nurture loads and loads of self-love. Because I want you to get to your personal next summit.

This is what you can do to nourish your Self-Love Right Now!

1. Follow my Instagram account. I'm posting a lot about self-love, self-care, acceptance, confidence. Get your daily self-love vitamines there.

2. Observe yourself. Listen to the way you talk to yourself. Observe how you avoid posting something that you are actually very passionate about ,because you are afraid that it is not original enough. See how you feel about pricing (feel it in your heart? your stomach? your mind?) and how it affects your actions and your ability to receive nice amounts of it.

You truly deserve heaps of success. Start nourishing your self-love today.

All my love,
Esther de Charon de Saint Germain
Your Self-love advocate and business & brand strategist

Esther de Charon de Saint Germain

Esther de Charon de Saint Germain is the Brave Branding and Business Queen. A speaker, author, soul whisperer, and the founder of the Brave Movement that teaches women entrepreneurs to build a business based on self-love, radical self-acceptance, and true confidence. Featured in Huffington Post, Marie Claire, and Thrive Global, Esther is the founder of the Brave Business Academy Follow her at Instagram | Facebook

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