FAQ THE REAL YOU
FREQUENTLY ASKED QUESTIONS 

What are the benefits of joining in 2024?

Joining The Real You in 2024 is an incredible opportunity to transform your business and personal life. Here’s what you can expect:

1. Exclusive Early Bird Pricing: By joining now, you lock in the 2023 price of €2250 before it increases.

2. Lifetime Access: Enjoy lifetime access to all course materials, live session recordings, and resources, ensuring you can revisit content anytime you need.

3. Monthly Marketing Bundles: Receive fresh, engaging marketing bundles monthly, packed with templates, prompts, and scripts to keep your brand compelling and effective.

4. Continuous Support: Benefit from ongoing support through live Q&A sessions, expert coaching, and a nurturing community that understands and celebrates your wonderfully weird self.

5. Proven Success Path: Follow a structured, proven path to decode your Real You Genius, craft an iconic brand, create magnetic marketing, and build your dream business.

6. Updates and New Content: Stay ahead with regular updates and new content added to the program, ensuring you’re always equipped with the latest tools and strategies.

7. Connection and Collaboration: Join an intimate group of highly aligned soul clients, fostering meaningful connections, collaborations, and friendships that support your growth.

8. Holistic Growth: Experience holistic growth as you align your personal and professional life, turning your unique brilliance into joy, success, and financial prosperity.

9. Expert Guidance: Learn from Esther de Charon de Saint Germain, a renowned expert in branding and marketing, with a compassionate approach tailored for uniquely brilliant women like you.

10. Safe, Inclusive Space: Thrive in a safe, inclusive space where your authentic self is not just accepted but celebrated, allowing you to operate from your unique genius.

By joining The Real You in 2024, you’re stepping into a transformative journey that promises joy, growth, and success aligned with your true self. Don’t miss this chance to become a client magnet and thrive authentically!

Yes, all our programs, workshops, and community engagements are conducted online. This allows you to join and benefit from our resources no matter where you are in the world.

Currently, all interactions and coaching sessions are conducted online to ensure accessibility for all our clients worldwide. However, we occasionally host extra live events and retreats, details of which are announced on our website and through our newsletters. These are not included in The Real You.

Absolutely! We have different payment plans, we don't charge an arm and leg for your payment plan and only add a small fee to cover own extra fees and administration fees.

We advise you to block time in your calendar, co-work with other members and implement, co-work and design together (during our monthly co-working session)

If scheduling is challenging for you (hello fellow ADHD'er - I see you) we keep you updated all the time!

You won't lose time staring at the screen, hoping the Dopamine Rush will hit (hello, fellow ADHD friends, you know what I'm talking about).  No more getting lost in Canva wondering if gold and purple are your thing. 

JOINING IS 100% RISK FREE!

Luckily I can guarantee you that there is no risk for you with our 14-day Money Back Guarantee.

This is what you do. You join the calls. Start the Modules, feel if you are truly at home with us. 

If, within 14 days, you decide this is not what will help you get clients or uncover the Real You, you send an email to the team with: "I want to stop".  They will arrange it for you, reimbourse you the amount you have paid. no questions asked

Yes, we have a refund policy. Joining a program can feel a like jumping into the pool at the deep end. Will I belong? Do I really get all those amazing things or will they sell me more stuff? No, I give you everything you need.

I fully understand your feelings.

Luckily I can guarantee you that there is no risk for you with our 14-day Money Back Guarantee.

This is what you do. You join the calls. Start the Modules, feel if you are truly at home with us. 

If, within 14 days, you decide this is not what will help you get clients or uncover the Real You, you send an email to the team with: "I want to stop".  They will arrange it for you, reimbourse you the amount you have paid. no questions asked

Not at all! Our community and program are inclusive and supportive. Many of our members are not native English speakers. We value clear and compassionate communication, ensuring everyone feels at ease and understood. If needed we all mix our French, German, Dutch, Spanish, Ukraininan, Italian, Czech, Icelandic, English, Polish, Romanian, Bulgarian, Swedish and many more languages together.

Absolutely! Once you purchase The Real You, you have access to the content anytime, anywhere. This allows you to learn and grow at your own pace.

All prices are listed and charged in Euros (€). This ensures transparency and convenience for our international clientele.

There are no specific prerequisites, but a willingness to embrace your wonderfully weird self and a commitment to your personal and professional growth are essential. Our programs are designed to support you at any stage of your entrepreneurial journey.

No, I do not believe in quick-fix solutions or unrealistic promises. Building a sustainable and successful business takes time, effort, and authenticity. My focus is on helping you create a meaningful, long-term strategy that aligns with your values and goals.

Dear Esther,

I'm in a business program that helps me to set up new offers. They told me to find my ideal client avatar. But nothing seems to fit. Will The Real You be a place for me? 

A. Aaaaaah! The Ideal client avatar is so not working. I can't believe people are still using it. The thing is that The Client and You are integrally linked. It's like a huge switchboard. 

For instance: finding your Gold, your Zone of Genius is connected to HOW your audience perceives you. If you are 100% in love with the way you can give super simple advice about healthy food you will attract an audience that is searching high and low for your easy food advice. But as long as you think that your advice is only valid when you make it content and data-heavy: you will lose that audience.!!!

So you and your audience are like a scale, you are connected. Client attraction with The Right Audience only works when they are connected to the REAL you. So, again :-) many words for: Oh Yes! absolutely!

X Esther

When you join, you immediately have access to everything in the program. Even when we're refining certain elements in the program,  you’ll enter a nurturing, inclusive space where your authentic self is seen, understood and celebrated. You’ll gain access to a structured program, live coaching, and a supportive community. Together, we’ll decode your Real You Genius and transform your business and life.

* ENTREPRENEURS over 40 (but there are also members who are younger. We have women from 35 to over 70  years from all over the world) who want more clients (without spending hours and hours staring at your screen)

* WHO IDENTIFY AS/OR  female, sensitive, uber smart, multipassionate, neurodivergent (self-diagnosed, diagnosed, or wondering about it, it's all good) or a mixture of al traits and seldom feel that they belong.

* WHO DON'T WANT TO make themselves small so that they fit in, but have a deep desire to belong. to be with their people. And don't want to lose precious time with marketing that doesn't work for them.

* WHO  WANT  THE KIND OF CLIENTS and CUSTOMERS THEY FULLY ALIGN WITH! And to belong. And to grow a pair of exceptional epic wings. And have great time with the women who see them, respect and love them. 

I know most people start without any help. I tried that too in 2014 and boy, was I wrong. but nowadays, things have become even more challenging,

Can I inspire and inform you with some numbers? If you want to grow your business at a faster rate with more consistent growth you need support.

This is what you need:

A. ✔︎ A virtual assistant - a VA - without a background in design, psychology, copywriting, persuasion, and marketing always needs your input, texts, ideas, and time. They create what you tell them to create.

A VA will cost you anything between 500 euros and 2.000 euros each month. For that money, they will be able to create on average 10 to 30 posts each month, which might or might not work.

► VA: Let's go for 500 euros/ month

B. ✔︎ If you want your marketing to work you need to hire someone to help you with your marketing plan. Or you become a member of a marketing program (that is not 100% focused on an ADHD/autistic/sensitive/multi-passionate and/or uber-smart woman like you

► marketing strategy: Let's settle at 200 euros /month

C. ✔︎ An experienced brand designer will ask between 1.000 and 9.000 euros (and up) for a brand. Maybe they add some extras like a brand book. Maybe not.

► brand designer. Let's go for 200 euros/month

D. ✔︎ You want good copy that uses psychology and real connection.
Maybe you're really good at this. And maybe not. There are several great programs out there and there are amazing copywriters that can cost anything from 1.900 euros for a program without any support to 1.000 euros each month.

► copy. How about we price that 100 euros/ month?

TOTAL COST for your marketing support is 1.000 euros each month/ (that's 12.000 euros for a year )

But you get all of this for 2.250 euros And for that investment, you get a Marketing Fairy (me) WITH a firm background in design, psychology, persuasion, and marketing who will create 20 to 40 posts AND templates for you every month.

That fairy (me) also designs your brand, brand books, and planning board, writes your captions and prompts, and will also guide, empower, and inspire you!

And she can see YOU (the REAL you) and she will spend 7 hours with you.  Every month And she hosts a sisterhood with people who understand you.

Now imagine that you get that for a lifetime. (just bear with me ;-) Let's say you have been active in the sisterhood for 3 years. 

In those 3 years do you get 

• 36 truly epic Social Media templates with social media planners
• 252 hours of support so that every time you get stuck you will be able to move forward.
• 36 months of connectedness and growth with your sisterhood  
• 36 months of continuously attracting the clients you love 
• etc. etc. 

And you get it for 2.250 euros
(instead of 36.000 euros if you had to purchase the support separately) 

Just to be clear: it's still 100% your decision if you want to wait. But I just wanted to lay out the numbers for you. X

Oh my!! That's a lot of text. Let me know if that helps!!

Esther 

The Real You is not a branding or marketing program.

It's a process that will meet you "where you are'. If you are a starter, your process will differ from that of a fellow Real You member with a fully booked calendar.If you feel shame, happiness, or anger about anything that will impact your process. If you are taking care of a sick relative that will have an impact

Why? Because you are unique. Your brain, experience, triggers, self-confidence, etc. are uniquely yours. Your Real You Genius is unique. The way you see the world around you is unique. And my Real You program will help you to see, love, and embrace YOUR uniqueness, instead of pushing you into the box with One Solution for ALL.

*omg I'm getting goosebumps writing this. Can you feel it?

The process we're rolling out results from years of research and testing. It's unique (like you) and it works.

I'm here for you so that you can fully see your gold, your uniqueness, as a perfect diamond, instead of a mistake wrapped in shame and fear that needs to be repaired. It won't be 'the average' gold. But once shame, fear, and isolation have left the building you are officially irresistible! 

Now, the practical solutions, like your brand, the captions, etc. are there to make things easy for you. I know that my people - myself included - can get stuck in studying. The tools will get you rolling.

So, that's a lot of words for: The Real You is completely different than most marketing programs because I don't do: One Size Fits All. And because I can see The Real You. You won't be alone or a faceless figure in a sea of sameness. 

X Esther 

A. Almost everybody finds it hard to pinpoint their Zone of Genius. Even when they think they've got it. That's why I'm here. You're a living being. You get new insights every day. You're evolving!

Do you know that until a couple of months ago I thought that everybody could look at data and immediately see patterns and connections?

I genuinely thought: This is easy for everyone!! If I can do it, they also can do this. I told people: just go to a Facebook group and connect the dots and you're ready!

My clients worked so hard but couldn't connect the dots, so until now I did that for my 1 -1 clients. But now I have created the process that will get you there and that will connect the dots step by step. Can you see how hugely important it is?

Your Zone of Genius is not only important for you! It's important for everyone who is connected to you.So yes!! yes, yes! The Real You is 100% for you. Let's pinpoint your Zone of Genius. By the way, we call it your Real You Genius!

X Esther 

Your Real You Genius is the unique blend of your authentic self, talents, skill set, unfair advantages, brain, body, mind, culture, and heritage. It's the essence of who you are and what makes you uniquely suited to attract your soul clients and achieve prosperity and fulfillment. Instead of only focussing on your 'perfect shiny' parts, we look at everything. Because that is what makes you so incredibly powerful.

I've got Deep AND Easy for you :-) 

Many programs that are deeply profound don't provide any technical and practical solution and the other way around. So many people want a solution for their marketing struggles but also want to explore themselves deeply.

And that is exactly what we do as well.

That is why it's only 4 steps: 

1. Decode your Real YouGenius: everything that makes you unique and irresistible.
2. Discover your Soul Audience: find out so much about YOUR people that it will feel like you know them better than they know themselves (this is also where you find all the good things like brand archetypes and temperaments. . . it's magical)
3. Implement your Made for You brand in your social media and marketing
4. Your monthly social media and marketing: every month new captions, and templates that you create in 4 hours for the entire month.

Now, here comes the magic. 

Yes, you go through your Zone of Genius and Soul Audience by yourself. Because you deserve your own pace. But I'm there for you. You can ask me your questions and because I can see YOU, I open doors for you (that otherwise would remain firmly shut) 

I will help you deal with shame and old voices because all I want for you is to be Who you Really Are (and get clients)

So yes, it's both Very Easy and Seriously deep. Does that help? 

X Esther 

I'm well aware that most programs 'measure' us based on our success. If you're a new business owner: you go to the beginner's group. If you make 1 million you go to the Epic Circle.

It's a bit like school.

And it's an old system based on money as the prime measure of your worth. There are many ways to 'measure a person': Life experience. Education. Your Energy.

The way you light up a room, etc, etc. The sisterhood is there to inspire each other based on Who You Really are. A person with 3 PhDs in history and physics (and 1 client) is just as valuable as someone with 50 clients.

That weirdo pyramid story where income is the measure of success is old and fear-induced.Sharing knowledge, connecting, being seen, appreciated, and hugged (or waved at) are incredibly powerful for everyone growing a business.

That said: I'm all for you having the best clients! And I can promise you that when you feel good about all of you everything will become so much more easy for everyone!

Does that help?

X Esther

NO. In fact you are going to find out that your differentness is amazing.

If you're neurodivergent, ADHD an introvert, you feel everything, or you're a multi-passionate, or a truly deep thinker . . . you've come to the right place!!

You are amongst friends. Our community is close-knit.  The Real You is not a mass-program. Our members are wonderfully weird, sensitive, multi-passionate, often neurodivergent/ADHD, super smart and they need and deserve a personal approach.

So if that's you, you know what to do.

If you join the Inner Circle I will personally coach you in the group.  My coaching is designed to transform your business and personal growth by leveraging your unique genius. My Real You Genius is that I can see your Gold! 

With expert guidance, personalized feedback, and a supportive community, you’ll gain clarity, confidence, and actionable strategies tailored just for you. The value lies in the lasting impact on your business success and personal fulfillment.

By the way: this is one of the most important reason to choose the Inner Circle Sisterhood.

I am art historian and certified transformational coach with extensive experience in branding and marketing (over 28 years with Fortune 500 companies, museums, and many more). I have also published several best-selling books and have been recognized for my unique and nnovative approach to helping women entrepreneurs embrace their unique strengths. 

You can expect to gain clarity on your unique genius, attract your ideal clients, and experience significant personal and business growth. Many of our members report increased confidence, joy, and financial success as they align with their true selves. I leave this one to those who have been in the program before you. 

► I AM NOT AFRAID ANYMORE,  I WRITE FOR A REALLY COOL ONLINE MAGAZINE AND FELL IN LOVE

I always felt the odd one out and as a multi-passionate I had a hard time making choices. But I wanted to live from joy, flow, and creativity.

Working with Esther made empowered me, making me feel light and inspired. The Soul Whisper sessions transformed my energy, making it softer (and that affected my colleagues, family, friends). Once I dared to choose - with ease - I was able to create my dream life while feeling content at the same time.
I am not afraid to share my poems and write for a cool online magazine. Within weeks I found a wonderful place to live and I fell in love. I never experienced this before. 

Iris van Graven

► THE REAL YOU TRANSFORMS YOU TO BE THE WOMAN WHO BELIEVES IN HERSELF AND KNOWS WHAT TO DO.

I was hiding, feeling not good enough. So I needed an empowerment course more than a marketing course. I knew Esther would bring me back in contact with the woman "Who Knows Who She Is and teach that Woman To Do What Needs To Be Done."

The Real You doesn't teach you a template or a system or tells you what to do. It transforms you to be the woman who believes in herself and knows what to do.

Marielle Kleynjan

► If you feel you struggle with how to make your business reflect your true self, you will love The Real You

I joined the Real You program to help me with my new business, particularly in personal branding, building confidence, and sharpening my focus. I learned so much, especially about bringing my authentic self into my personal brand.

The program was seriously a series of "aha" moments for me! I am in the process of implementing much of what I learned into my business, and I am so excited to continue working with Esther.

If you feel you struggle with how to make your business reflect your true self, you will love this course!

The group of women you will meet are amazing - creative, intelligent, and highly supportive. Go for it!

Karin Turner  Certified Feng Shui Practitioner

Yes, I do offer one-on-one The Real You, where we go through the entire process together. But I'm fully booked till February 2025. You can find more details on the coaching packages on my website.

Currently, our primary language of communication and content delivery is English. However, I'm a native Dutch speaker and manage several other languages.
Feel free to reach out if you have any more questions or need further clarification. We're here to support you on your journey to embracing your wonderfully weird self and achieving your business dreams!

When you join the Real You Inner Circle Sisterhood Absolutely! We work together for over 8 hours every month! The regular Sisterhood won't have that level of connection, but will still have amazing connection. 

Each Monthly Marketing Bundle includes new templates, social media prompts, email scripts, and other tools to keep your brand engaging and aligned with your unique messaging. These bundles are designed to help you consistently attract and convert your soul clients with ease.

Feel free to reach out with any additional questions. We’re here to help you thrive!

The Monthly Marketing Bundles are accessible within the member portal. Once you join, you’ll receive exclusive access to these valuable resources designed to keep your marketing fresh, engaging, and effective. You can see some of them here

I created a separate page. It's here. 

Lifetime access means you can revisit the course materials, live session recordings, and resources anytime you need, for as long as the program exists. You’ll also continue to benefit from updates and new content as it’s added.

When you decide to join in 2024 and/or become a member of The Inner Circe Sisterhood you ALSO keep access to 
+ all the monthly meetings 
+ all the monthly marketing bundles
+ the personal coaching from Esther 
+ all the brands (and extra added brands in the future)

In 2025 The Inner Circle Sisterhood will be doubled. Only in 2024 can you join the Real You sisterhood and receive everything.

No, not yet. We make the Real You Genius and Soul Audience available in 2025 but without coaching, support, marketing or branding.. The price will be slightly lower than what you pay for full lifetime access in 2024.

If you've ever felt like you don't fit the mold, have vibrant dreams, deep feelings, and a unique way of looking at the world, you’re wonderfully weird. Whether you're neurodivergent, sensitive, multi-passionate, or just different, you’re exactly who we’re here to celebrate and support.

Esther de Charon de Saint Germain, known as the Branding Queen, has years of experience helping wonderfully weird women decode their unique brilliance. She’s a bestselling author, marketing strategy miracle worker, and whisperer of souls, with a proven track record of transforming lives and businesses through her unique approach. 

The Real You Inner Circle is an exclusive, ongoing Sisterhood where you receive continuous support, live Q&A sessions, coaching and community engagement and the Real You program.

There is currently availability for circa 100 more sisters. When we're fully booked you can only join the program. If you join in 2024 you automatically become an Inner Circle member. In 2025 the price for the Inner Circle will be 5.000 euros.

The Program, on the other hand, is a structured, step-by-step course designed to help you decode your Real You Genius and become a client magnet. Both offer immense value, but the Program provides a more intensive, hands-on approach to your transformation.