Meaningful Marketing Lessons
Taught By My 10 Year Old Son


How are you? 

Before you say “fine“.  Can I explain you why I’m asking? Because I really want to know How You Are and Who You Are.

Here’s why….  Picture this:

Yesterday my 10 year old son Abe was silent for a really long time All of a sudden there was this beautiful conversation:

Abe: „Mama, what do you know about the people who are in the Creative Study? You should ask them what they need, so you can help them even better.

 Mama: „That’s an excellent idea Abe. What made you say that?”

 Abe„Well, you’re very competent, a real professional. People should know that. They need to know what you can do for them.”

– I’m somewhere between crying and laughing, can someone get a more meaningful endorsement? –

 Mama ”Wow, thank you so much! That makes me so happy! But what do think my profession is”

 Abe: „You help entrepreneurs to become really creative and innovative and to feel happy and content with themselves. Because they want to help other people too.”

Seriously, he is 10 years old! He loves Star Wars, Donald Duck and Harry Potter. I’m pretty sure he doesn’t know Seth Godin or any other Marketing Guru.

But within seconds he totally de-yucked marketing by going straight to the heart of things.

'How can I help?'

I’m taking his advise to heart. I love to know what you need. How I can add value, to know who the human being is, behind the name I see on my screen.

So, How can I help you? How do you help others? How do you make a difference?

 

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Agnes Somogyi Designer

Being a Selflovepreneur make Sense Now

Before I joined I was comparing myself to others and trying to find how to fit into the world of others. I felt insecure about who my soul clients were, which services to focus on, and what to offer. Also, I was not sure how to differentiate myself from others in my field.

I felt this the Real You was just what I needed.

I doubted if I needed to invest in my business but I just love how Esther combines her professional knowledge in branding with the soul whispers - which I find a fantastic way to make changes in the mindset.

After the Real You, I feel much more confident and clear about my values, my business, my services, and clients. I learned a lot about myself. I can see my strengths and weaknesses clearly and this helped me to improve business.

Esther helps you to improve yourself as an entrepreneur in a different, deepest way. It was great to share everything with other wonderful women and experience growth together.

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Nicky Kaaij Personal trainer + Coach

I Have Found my Niche and Feel Powerful

“I joined the program with Esther because I realized there are more women like me and we are wonderful. I have never felt so safe in any environment. It is just awesome to go on a journey like this in a group with likeminded souls.

I have found my niche and I feel strong and okay with it. I still have to do more work on the how and the when but that will come. I have made some great friends. I have seen women be honest, brace, strong, vulnerable and awesome.

There is sooo much support in this group it is just wonderful to really be YOU. Thank you, Esther. I am not sure you realized up front what impact you would have on everyone. Thank you.


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Elma Ferreira Executive Coach - challenging your perspective.

I am not the same person that I was before I started SOMBA.

Apart from the fact that Sigrun's course is brilliant and that I have learned such a lot about the ONLINE community (I am rather well acquainted with business processes, but not necessarily with online strategies), I met so many new people, and had the privilege of joining in on your smaller groups and listening to other entrepreneurs and their hardships and successes.

The globe has opened up to me through the eyes of the people I engaged within your smaller group.

I signed up for Somba with Esther because I felt I was going to drown in the big group, and the smaller group was very appealing to me.

The fact she was encouraging and coaching us on a more relaxed and personal level as opposed to the corporate approach that Sigrun has (and needs to have, of course) sounded like I might just survive this massive course that I have just subscribed to.


It is so easy to get lost in the big basket of SOMBA, and you made the nest smaller for me, bearable.

Esther's facilitation was excellent and the sessions well presented, well organized and I have learned a lot from her as well through these sessions.
Of course, Esther was always there to encourage and to help find answers to our questions, sometimes even challenging us to look at things at a deeper level, or see things differently.

Thank you for the time that I could be part of your group. It was a privilege.

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Marie Josephine

I got goosebumps on the first page, cried at the end of the first chapter! Buy this book!

A dear friend gave me this book as a present because she knew I was sensitive, creative and felt quite often overwhelmed (with a brain that always seems to go so much faster than the average person brain).

I’ve never written a review before, but I feel obliged to tell you: ”BUY THIS BOOK”. I got goosebumps on the first page, cried at the end of the first chapter and laughed when I read the very recognizable stories.

This is not your every day Self-Help book, it’s rude sometimes, funny and written with a lot of love. The author is a coach who works with Wonderfully Weird women, she is very open and honest about her own mistakes. This book is far from vain or self-absorbed (something I find hard to deal with in some Self-Help books). It feels like we’re in it together. It felt very much seen and understood, I've never experienced this before.

I loved the chapter about how to learn you are enough and I absolutely adored the beautiful colorful artwork. There is a gorgeous online "Art soul Sanctuary" with a lot of art assignments (will dive in the goodies when I have a day off) and there's a clever book Playlist, with absolutely wonderful music to listen to while you're reading.

There are a lot of really simple tips and tricks that help you deal with sensitivity and the feeling of overwhelm. I applied them straight away and they work like magic. There also is a chapter for Non-Wonderfully Weird friends, partners, and relatives. I read it to my husband (and I cried all the time because it made me realize how important it is to understand -- and be understood -- each other at a deep level. )

All in all, I feel this book truly is my Manual! If you are multi-passionate, sensitive and smart, get the book and read it. 5.0 out of 5 stars

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Rashmi Datt Acclaimed Author and founder Manage Emotions to Win

You Saw the Real Me Hidden Behind Veils of Self-doubt

Esther, just to say that I remember you often with great fondness. I have benefited a lot from being with you. Your practical tips and seeing the real me hidden behind the veils of self-doubt enable me also to see me. in many ways it transformed me. A big hug and thank you.

Question? Want support? Message us.

300+5⭐ reviews

Praise and Testimonials

selen-graf

Selen Yildiztac A truly feminine approach which is very unusual in the marketing world. To work with the energies, with our own strengths and our own life purpose was great.

After only 1 Month I found my zone of genius, turned it in a program and sold my first 12-month group coaching program. 💖

5

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Misty Harris Imagine a group of friends whom you can call on day or night because they are all around the world and in different time zones!That is what you get. These ladies are your go-to tribe of sisters and I can’t imagine a better way to make friends and grow myself and my business! 💖

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Susanne Höhne I did the test and found out that I am a great mix between local hero and visionary dreamer. I implemented the tips for this business type and it worked great. So I did my first outsourcing projects to concentrate more on marketing than creating new stuff (which I love to do all the time) and Voilà: immediately I reached more sells than ever before. Yeah! 💃

Like  Reply  7h

100061896_10158187267626465_5256337425323524096_o

Misty Harris Imagine a group of friends whom you can call on day or night because they are all around the world and in different time zones!That is what you get. These ladies are your go-to tribe of sisters and I can’t imagine a better way to make friends and grow myself and my business! 💖

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Like  Reply  1 h

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Susanne Höhne I did the test and found out that I am a great mix between local hero and visionary dreamer. I implemented the tips for this business type and it worked great. So I did my first outsourcing projects to concentrate more on marketing than creating new stuff (which I love to do all the time) and Voilà: immediately I reached more sells than ever before. Yeah! 💃

Like  Reply  7h

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Sandra van der Hooft Esther can touch you deeply and hold up a mirror to you. Despite the struggle, I have not stopped because of Esther. She makes you confident. I have sold my first online course. This is amazing, it can only grow now. 💙

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Lauren Scalf

Lauren Scalf Being a part of this all has given me permission to show up as ME in my business - unapologetically! 🌹

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Maja Nardosha Saba

Maja Nidosha Thank you Esther, because of your guided visualization   I could finally feel the field of my true potential.  

I have already felt the change and the elation and my dreams are happening for me right now.  I feel so open and inspired. 

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Doreen-Gail

Doreen Gail With Esther’s support and guidance I feel seen, understood, and celebrated because of who I am and the unique brand of magic I bring to the world. Her wisdom, insights, and the positive support, encouragement, and love she showers on everyone in her community is a blessing for the world. 💯

Like  Reply  9h

Christina Påhlman

Christina Påhlman Esther is one of kind. She is great in guiding you to become more of yourself, more authentic. She has a sixths sense finding your skills and business opportunity. 💝

5

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brave brand clients

Mary Forth Meeting clients, stepping away from fear-based marketing, connecting from love has been a huge game changer for me. I only wish I had done it years ago. i

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Deana Morris

Deana Morris This is such a nurturing space for women ready to hold each other up as they step up themselves.💃🏾

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Li LooI didn't know how empowering it could be to gather with other women.. realizing we all share similar struggles.. Its very powerful to me. 💕 

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Maria_portrait

Maria Jurimea In 1 year I have moved more than in the 15 years before. I was very modest with my pricing, but Esther told me to double or triple my prices.

I thought: "That is crazy. No one will buy at those prices."  But my international sales keep coming.  This has given me so much self confidence. 

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Janka_Optimal

Janka Urbanova  I wanted to stop trying to find it out on my own, that's why I joined you.  And that is when I found myself in the company of so many brave and wonderful women and the support of Esther and her team.
As a result I got new clients, I sold my program and I'm feeling deeply confident. 

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Ingrid Dach

Ingrid Dach The content of the Academy and Esthers' approach to branding and business is something unique I have never seen before. 👑

5

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Jenne Ragazzo-Chase

Jenne Ragazzo-Chase The magic of the community, the connection, daily support makes this the place to be. Supported on all levels. 😍

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Marjolein Doesburg-van Kleffens

Marjolein Doesburg-van Kleffens Esther made me see that I don’t need to be a very extroverted salesy person to become a successful entrepreneur. There’s no one else who does this the way Esther and her amazing team do this. 🥳

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About the Author

Esther de Charon de Saint Germain is the Business Doula and Soul Whisperer of brave female entrepreneurs who want success on their own terms

Esther is the author of "The Wonderfully Weird Woman's Manual" a Brand Expert, certified Transformational Art Coach, Artist, Communication Consultant, Art historian, Huffington Post + Thrive Global Blogger with over 25 years experience in the field of branding, design, creativity and art.

She lives with her 13-year-old son and husband on an old farm. She's also addicted to Jasmin Tea, Opera with seriously bad endings, Weird Art and Red Lipstick.

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