Marketing, Branding and The Authentic Self

Fire in your Belly, Goosebumbs on your Skin. Get Clients Be Being The Real You: Your Authentic Self

Are you 'A bit different'. You don't fit in. Are being seen - or that's what you feel - as the odd one out. You're more sensitive, brainy, multi-passionate, deep thinking and feeling than others AND you want to grow your business and brand because OMG you've got things to do in this precious life.

So, you tried a business program and noticed that it worked for others, but not for you. So if that is you, and IF you still want to Do Your Thing. BUT in Your Way, This page is for you.

You will find articles, videos, podcasts on Marketing, Branding, The Authentic Self. Make sure to bookmark it. Do you want to never miss anything anymore? 

Marketing, Branding and The Authentic Self

Step 1

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. 

Step 2

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. 

Step 3

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. 

Step 4

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. 

category 1

Authentic Emotional Marketing

Have you ever felt like the odd one out in a world that seems to thrive on conformity?
Do you sometimes wonder if your unique quirks and unconventional traits are holding you back?

Well, I’m here to tell you that being different isn’t just okay—it’s your superpower!

Read More ►

Why your Quiz Results, Archetypes, Human Designs, or Astrology readings are worthless until you make it part of your Zone of Genius Find out:1. Why Quiz Results, Archetypes, Human Designs, or Astrology readings are worthless2. How to make them invaluable by adding them to your Zone of Genius3. The Step by Step actions that ultimately lead to

Read More ►

How to work on TWO equally important projects when you’re ADHD and/ or autistic AND you’ve got a deadline.Overwhelmed with more than one project? Here are some tried and tested (by me) solutions.  With multiple deadlines, your brain might go into a full uproar. The better you know how your brain is wired, the better. Someone

Read More ►

Doubts, Concerns and Questions. Is The Real You sisterhood The Place for me? I’ve been receiving some fantastic questions about The Real You Sisterhood. Your curiosity and concerns are valid, and I appreciate your openness. I’m sharing them with you as well. Because I get it!There is NO solution out there that resembles The Real

Read More ►

Can You Monetize YouTube After 60. Or to be more specific: Can this 61-year-old woman make money on YouTube?I’m Esther, an entrepreneur in my 60s, and I’m diving headfirst into the world of YouTube to find out: Can a 61-year-old woman make money on YouTube? Join me on this exciting journey as I explore the ins

Read More ►

Recognize that sometimes it’s TOO easy? And you think: I can NEVER make money with this. It’s too easy and too much fun.Well, I have news for you. Here’s the truth about making money while having a lot of fun.And the answer to the question: “If I wake you up in the middle of the night, what can you do without any preparation?” The answer to that question is also: that is where your money is.Enjoy the video and have a beautiful weekend And yes! You’ve got 13 days left to get the…

Read More ►

Page [tcb_pagination_current_page] of [tcb_pagination_total_pages]

category 2

All 12 Brand Archetypes

What is my Brand Archetype? Are you curious to find out your Brand Archetype and wonder: ✔︎What is my Brand Archetype?✔︎ How can I get more clients with the Brand Archetypes?✔︎ How can I tap into the power of the Brand Archetypes?✔︎ How can I take the Quiz that helps me discover my ArchetypeI collected

Read More ►

1. I’ve heard about brand archetypes, but I’m not sure what they are or how they can help my business. Can you explain it to me in a way that’s easy to understand?Brand archetypes are a set of universal, symbolic characters or personas that represent different aspects of human personality. By understanding which archetype aligns

Read More ►

The Brand Archetypes QuizWe all know the importance of branding for our business success. Right? But have you ever wondered what makes your brand unique and powerful?  Understanding the natural power of your brand is essential to creating a successful and authentic brand identity. One way to discover the natural power of your brand is to take

Read More ►

Here it is! The full list of Brand Archetypes on One PageThe Ultimate Guide to the Brand ArchetypesThe brand archetypes are like the guiding lights that illuminate the path of the entrepreneur’s journey. They are the timeless patterns and themes that are etched into the very fabric of the human experience, and they offer a

Read More ►

The Lover Brand ArchetypeBrand archetypes are deeply resonating patterns or themes based on the psychology of human behavior. They will help you understand and communicate the values and characteristics of your brand. So that your brand will resonate with your target audience. Each archetype is associated with certain values, characteristics, and behaviors that aligns with

Read More ►

The Jester Brand ArchetypeBrand archetypes are deeply resonating patterns or themes based on the psychology of human behavior. They will help you understand and communicate the values and characteristics of your brand. So that your brand will resonate with your target audience. Each archetype is associated with certain values, characteristics, and behaviors that aligns with

Read More ►

Page [tcb_pagination_current_page] of [tcb_pagination_total_pages]

category 3

Authentic Branding 

Have you ever felt like the odd one out in a world that seems to thrive on conformity?
Do you sometimes wonder if your unique quirks and unconventional traits are holding you back?

Well, I’m here to tell you that being different isn’t just okay—it’s your superpower!

Read More ►

Why your Quiz Results, Archetypes, Human Designs, or Astrology readings are worthless until you make it part of your Zone of Genius Find out:1. Why Quiz Results, Archetypes, Human Designs, or Astrology readings are worthless2. How to make them invaluable by adding them to your Zone of Genius3. The Step by Step actions that ultimately lead to

Read More ►

Doubts, Concerns and Questions. Is The Real You sisterhood The Place for me? I’ve been receiving some fantastic questions about The Real You Sisterhood. Your curiosity and concerns are valid, and I appreciate your openness. I’m sharing them with you as well. Because I get it!There is NO solution out there that resembles The Real

Read More ►

Recognize that sometimes it’s TOO easy? And you think: I can NEVER make money with this. It’s too easy and too much fun.Well, I have news for you. Here’s the truth about making money while having a lot of fun.And the answer to the question: “If I wake you up in the middle of the night, what can you do without any preparation?” The answer to that question is also: that is where your money is.Enjoy the video and have a beautiful weekend And yes! You’ve got 13 days left to get the…

Read More ►

The Ideal Client Avatar Doesn’t Work Anymore. Do this insteadLearn to become your own Soul Client Matchmaker✔︎ Coaches have been telling their clients: “Find your Ideal Client Avatar.” ✔︎ So many of us (me too) got  a pen and wrote down something like: “Her name is Julie, and she lives in the city center, she’s 28 years

Read More ►

How to Create a White Outline Around your Profile Picture in Canva3 Minutes Canva TutorialStep 1 & 2 Choose a picture and upload to CanvaTake or choose a picture.Get pic that fills a circle AKA move your beautiful face. Want some help with your profile picture? Here is my tutorial for taking great  selfies without

Read More ►

Page [tcb_pagination_current_page] of [tcb_pagination_total_pages]

category 3

Authentic Branding 

Can’t find your Zone of Genius. This is the Reason. Don’t skip finding Your Real You Zone of Genius Will Always Keep You Struggling when you’re wonderfully weird.

Find out what to do instead,

Read More ►

Why the ‘Old Zone of Genius’ Doesn’t Work for the Wonderfully Weird and NeurodivergentHello, Beautiful Souls! Today, I want to dive into a topic that’s close to my heart: the concept of the Zone of Genius. Many of you have probably heard of Gay Hendricks’ famous “Zone of Genius” from his book The Big Leap. It’s a

Read More ►

Have you ever felt like the odd one out in a world that seems to thrive on conformity?
Do you sometimes wonder if your unique quirks and unconventional traits are holding you back?

Well, I’m here to tell you that being different isn’t just okay—it’s your superpower!

Read More ►

Dear Reader, here’s a real story about powercut and gratitude for you.Yesterday morning our electricity started to have a life of its own. So scary!✔︎ On / off. ✔︎ Blinking lights. Appliances that stopped and started. And stopped again.We checked the electricity company. The website said: Everything is hunky-dory at our side. If it’s not working it’s all on you.Great. I immediately went into: “It’s the end of the world” mode and into: “I don’t want to be a homeowner anymore. Too many…

Read More ►

How to work on TWO equally important projects when you’re ADHD and/ or autistic AND you’ve got a deadline.Overwhelmed with more than one project? Here are some tried and tested (by me) solutions.  With multiple deadlines, your brain might go into a full uproar. The better you know how your brain is wired, the better. Someone

Read More ►

A Tribute to my Grandmother and why sharing stories unite us March 8, 2024For all the women out there, past and present who are changing the world, not because of their fame, influence or wealth but because of who they are to other people.Lately, I have been trying to find out more about my Omeli:

Read More ►

Page [tcb_pagination_current_page] of [tcb_pagination_total_pages]

Page [tcb_pagination_current_page] of [tcb_pagination_total_pages]

>