6 Steps To Attract Clients When You're an Introvert or Sensitive
1. The Introverted Art of Attracting Clients : When Like Hearts Find Each Other
Are you sensitive, HSP or an introvert and tired of the worn-out conventional ways of client acquisition? You're not the only one. Do you want to attract clients that resonate with your unique personality and values in a more softer and kinder way?
When you attract Clients as an Introvert or sensitive person you have a unique super power: You're capacity to truly listen.
This article is for you. In this article, you get the basics the art of effortless client attraction and how to nurture leads with soul and use emotional marketing where clients can feel you !
TIP Are you Sensitive or Introverted and want to learn everything about authentic emotional marketing ?
- You find the full article here. Make sure to bookmark it. It's quite a lot :-)
- Wondering why Marketing Sucks when you’re Smart, Multi-passionate, Sensitive, Neurodivergent, ADHD, Autistic (or everything at the same time) And how to make marketing your best friend! It's all here
2. Beyond Conventional Marketing: Attracting Clients when you're an Introvert or Sensitive
The first step in attracting clients when you're an introvert or sensitive is to embrace your uniqueness. You are not like everyone else, and that’s a good thing. Your unique personality and values are what make you stand out from the crowd. Instead of trying to fit into a mold, embrace your individuality and let it shine through in your marketing efforts.
There is nothing that will get in the way from naturally attracting clients and that is: trying to be like the other people and joining programs that are One Taste All.
Maya Angelou already said it all:
“I've learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.”
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“I've learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.”
― Maya Angelou
3. Naturally draw clients in by understanding your Zone of Genius and Crafting Your Magnet
- The next step is to craft your magnet. Your magnet, your unique brilliance, special personal style is what naturally draws clients to you. It’s the essence of who you are, who you work with, your background and what you have to offer.
- To craft your magnet, start by identifying your unique strengths and values. What makes you different from everyone else? What do you have to offer that no one else can?
- Once you’ve identified your unique strengths and values, it’s time to create your marketing message. Your marketing message should be authentic and reflect your unique personality and values. Now this is where things can become a bit muddy. Because this is very much trial and error.
- What is clear is clear and concise to you can be completely unclear to others. This is why you need to work with fellow entrepreneurs. Try, measure what works and what not.
- In the Real You we always start with Personal Style. It's something very few marketing and branding experts teach you like this.
- But as long as you're not as huge as Apple or Nike your authentic personal style is more important than your brand colors.
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TIP Want to find your Zone of Genius? Here is a tip
4. Authentic Networking when you're an introvert or sensitive. Building Relationships is Not Just assembling Contacts
- Networking is an essential part of attracting clients when you're an introvert or sensitive (even when you're not someone who's running around at network sessions), but it’s not just about collecting business cards. Though I actually love business cards.
- For introverts and/or sensitive people authentic networking is about building lasting relationships, not just contacts. It’s about connecting with people on a deeper level and building trust.
- To build authentic relationships, start by being genuine and authentic (I know. . . . .that you know this) having the courage to be yourself and let your personality shine through. Including your weirdness. Trust me. I'm ADHD/autistic, I can be all over the world, if you're a bit different too, you know what I mean, right?
- Genuinely listening to others and showing a genuine interest in lives and businesses is hard for 'non wonderfully weird people. But you were born to do this.
- Offer value and be helpful whenever you can. By building authentic relationships, you’ll attract clients who resonate with your personality and values.
5. The Gentle Follow-Up: Turning Soft Touches into Strong Connections
- Following up with potential clients is essential, but it’s important to do it in a gentle and non-intrusive way. The gentle follow-up is about staying in touch with potential clients and nurturing the relationship over time. It’s about building trust and showing that you care.
- How? To follow up gently, start by sending a personal message. Refer people to 'your person' Send 'I found this, you might like it' Give Value without asking for a sale.
- Keep the conversation going by sharing valuable content and resources. Be patient and don’t push. Remember, building relationships takes time.
- Also, don't be afraid to ask for support: ask if they can refer their people to you. Or ask if you can send some information.
- Don't forget that people forget everything (especially when they are ADHD) they will be grateful if you remind them.
- The amount of times people thanked me when I reminded them that my offer was about to go, because they genuinely had not seen it.
TIP Want to find your Zone of Genius? Here is a tip
6. From Attraction to Transaction: Nurturing Leads with Soul
The final step in the art of effortless client attraction is to nurture leads with soul. Nurturing leads is about building relationships over time and showing that you care. It’s about providing value and being helpful, even if there’s no immediate transaction.
To nurture leads with soul, start by providing value. Share your expertise and knowledge freely. Offer helpful resources and tools. Be patient and don’t rush the process. Remember, building relationships takes time. And remember that you're best tools are build in: your capacity to listen
X Esther
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A. Get 5 Unique CANVA Template Bundles with designs, captions and prompts.
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